Core Responsibilities
(Non-negotiables)

• Collaborate with the founder to develop and execute marketing strategies across various channels (email, social media, paid advertising, etc.).

• Manage and oversee the distribution of our content, ensuring consistent and timely publication.

• Repurpose existing content to maximize its reach and impact.

• Conduct testing and optimization of marketing assets (e.g., YouTube thumbnails, video titles).

• Monitor and engage with audience comments and interactions on social media platforms.

• Coordinate with our internal design and video editing team to create and adapt marketing materials.

• Manage paid advertising campaigns on platforms such as LinkedIn, Facebook, and Instagram.

• Track and analyze marketing performance using tools like Google Analytics and HubSpot.

• Conduct follow-ups with clients to generate case studies and testimonials for marketing purposes

Ideal Candidate Profile

• Proven experience in digital marketing and content distribution.

• Hands-on experience with social media advertising platforms, particularly LinkedIn, Facebook, and Instagram.

• Familiarity with Google Analytics for tracking website traffic and campaign performance.

• Experience with or willingness to learn HubSpot CRM.

• Strong project management skills with the ability to prioritize and execute multiple tasks.

• Excellent communication skills, both written and verbal.

• A balance of analytical and creative thinking.

• Self-motivated with the ability to work independently and as part of a team.

What We Offer

• Direct collaboration with the company founder.

• Opportunity to make a significant impact on the company's growth.

• Work with a talented internal team of designers and video editors.

• A role that balances strategy, creativity, and analytics.

• The chance to see the direct results of your efforts in our business performance.